Tuco, from The Good, The Bad and The Ugly.  Chewbacca, from Star Wars. Goose, from Top Gun. Some of the greatest characters in history have had an epic sidekick, and today, you are that great character, and Outlaw has your epic sidekick.   These little bottles of cologne will ride with...

In yesterday's post, I wrote about the origins of our solid cologne, which was an evolution from our lotion stick. It just goes to show: a small business's path, just like a person's path through life, is almost never direct. And that's how everything in Outlaw's journey has been (even...

Russ and I aren't big "cologne" people. The immediate association I have with most cologne is horror: "that guy with all the cologne." And we didn't want to be the people who created a "that guy with all the cologne" epidemic (this falls under the "with great power comes great responsibility" category).

You drove all day under the sun and you camped all night under the stars. The fire burned down to embers just before daybreak, but as the sun rises over a landscape colored by God’s own paintbrush, you’re greeted by the unmistakable, unforgettable scent of a fresh new dawn in...

A feeling of belonging as old as mankind itself.

If you were desperate to get a bottle of our dramatically popular Outlaw Cologne but didn't get to spring into action before they sold out (within 24 hours, I might add!), fear not, your time will be coming! Next month, brace yourself for another rockin' pre-sale (and sign up for...

The day is upon us! The delivery date is secure enough for us to announce the pre-sale of the cologne! [Flustered hand-waving] Places! Places everyone!!! Esteemed Outlaws and Associates, It is my honor and pleasure to bring you the FIRST and limited edition run of Outlaw Colognes. The first scents...

Feedback has been rolling in for the reformulated solid colognes, and we're happy to hear that it sounds like we have a solid (har har) success on our hands! If you got one of our solid cologne reformulated testers, please let us know what you think, good and bad, in...