HECK NO. Lemme put this to bed right now: We made Outlaw cologne so we could smell like the things we love most in the world. When I say "we," I mean me (Danielle) and Russ (my amazing husband), and when I say "the things we love most in the...

In yesterday's post, I wrote about the origins of our solid cologne, which was an evolution from our lotion stick. It just goes to show: a small business's path, just like a person's path through life, is almost never direct. And that's how everything in Outlaw's journey has been (even...

Russ and I aren't big "cologne" people. The immediate association I have with most cologne is horror: "that guy with all the cologne." And we didn't want to be the people who created a "that guy with all the cologne" epidemic (this falls under the "with great power comes great responsibility" category).

Why does Brandon love Calamity Jane? "The cinnamon smell mixed with the fruity smell together brought my attention and when I smelled it, it blew my mind away on how well those two smells came together!"

With our Badass Body Wash Subscription, you can have the exact smell/feel/scentrack? of your dreams!

Fire in the Hole: Campfire, Gunpowder, Whiskey, Sagebrush, and Excitement! The right start to your day, every darn day Ignite your morning with Fire in the Hole! Fire in the Hole lets you go camping without even leaving the house. And with the Fire in the Hole Subscription Box, you...

The Magic Beard & Hair Elixir is the best-kept hair-care secret in our store. Made from fine jojoba oil, it’s guaranteed to tame even the scraggliest face-mane, while infusing it with the divine scent of cedarwood and campfire.

If you'd like to try Outlaw's most popular scents, subscribe to the variety subscription box and you'll have a different scent in each order (of the four: Blazing Saddles, Fire in the Hole, Calamity Jane, and The Gambler). Outlaw's most popular subscription box just got a lot more amazing, with...

Right now, the loyalty program is just a tiny little idea of a thing we wanted to create... I know it's a little silly, but we just wanted to activate it so you could start getting points on purchases and redeeming 'em for discounts from time to time. It's not...

I remember distinctly my baby cousin being bathed in an ice chest; soapy, giggling, and free. This is what The Mountain Hideout Collection brings back for me. And now we've gone and made it a Spray Cologne.

Hey Harley! Thanks for joinin' us! To start with, what's your favorite Outlaw activity (or activities)? I love to ride horses, work cattle, and do anything related to animal agriculture. I'm going to start a ranch one of these days, but as of today my "ranch" consists of one Hereford...

Very few things are as fragile as they feel. We are born to be survivors (literally and figuratively). If we can live to fight another day, we have come that much closer to winning the battle.