This Friday, we're heading to Atlanta to be part of AmericasMart, the largest gift show in North America. It's really wild to even think about it... so wild that I scheduled a few day of us to be there in advance just in case we needed to race around and...
March 15, 2013: Russ and I launched a website featuring Fire in the Hole, Unicorn Poop (along with some other scents that aren't with us any longer). We were relatively new to soapmaking, but we had huge dreams of creating a multi-million dollar company based on awesomely scented sundries. (we're...
One of the things we hear pretty often is what a neato little company we are. We appreciate that an awful lot. It's just me (Danielle), Russ, Elysia, and Marci holding down the entire fort over here. People sometimes ask if it's hard to do business in California, what with...
... and that's just fine with us! We know that scent is an incredibly personal thing. Not only do preferences differ, senses of smell differ, and even the chemistry of a cologne on different kinds of skin differs. So when we hear someone doesn't like our products, we're totally ok...
"Do you, like, contribute to any organization or do volunteer work? People like to know that."
I have a bit of a blind-side when it comes to pro-social marketing. It's just kind of something I take for granted... I mean, if you have resources, you share them with others, right?
“It’s kind of like if you mixed Fight Club with Breaking Bad, and then turned that dark storyline into Pushing Daisies,” is what I tell them.
See, at the end of March 2013, I quit my job at The Oprah Winfrey Network to start my own soap company with my husband. Before that, I worked at ABC, and before that, I worked at ABC Family... I’ve been an Entertainment Product Manager for about six years and a web Product Manager of various other types of websites for about eight years before that.
Everyone wants to hear stories where I've struggled through and not done well, so here you go.
Two years ago, we didn't win the Martha Stewart American Made competition.
I imagine you have one of two reactions to hearing that:
HOORAY! We're announcing our intent to compete in this year's American Made competition.
Nominations open on June 17, so we have yet to submit our entry, but we're so confident that we'll be accepted as finalists that we are launching a contest RIGHT NOW.
Over the next month or two (depending on how well this goes over), we'll be including pre-stamped postcards with some orders. We need you to look up your representative and address the cards to them, and then sign the cards. We've left a place for a personal note, too.
Yesterday was one hell of a buckin' bronc of a soap making ride! Thank heavens the CEO/Wife works within screaming distance of the COO/Husband in the soap shop.
I was in the process of making five batches (190 bars) of everyone's all time favorite, Hair of the Dog Whiskey Soap, when things started getting nasty...
Production and temperance isn't the kind of thing people run advertising campaigns about, but without it, this business would be a smoldering rubble.
Here's to Russell Vincent, my husband, my outlaw, and my business partner!