I'm writing this from the Sacramento airport, and I'm SO EXCITED I COULD SPIT! (side note: no idea what that means, but it seems appropriate)
If you've been following along with our business, you might know that we're an incredibly small team. Like, really, just four people holding this whole ridiculous enterprise together.
I know. You've probably fallen to the floor in shock that a wild bunch of ruffians could hold together a professional enterprise such as this.
But it's true.
So here I am, on my way to possibly the largest beauty professional show in the US: Cosmoprof. I'm wearing my fancy CEO boots with my chrome tips and everything:
The event itself starts tomorrow, and I've of course signed up for every possible course that strikes my fancy. Yes, I realize this is incredibly dorky, but it's what I'm interested in.
I wasn't really born with any innate knowledge about this industry, how to make this stuff, what people want, what goes into packaging, or how to manufacture stuff. Russ and I kind of just made stuff up as we went along... which is why it feels like a pretty big step to go to this show (we're not exhibiting or anything, just ol' lone-gun Danielle).