• "Get Different" Marketing Book - Mike Michaelowitz "Get Different" Marketing Book - Mike Michaelowitz

    "Get Different" Marketing Book - Mike Michaelowitz

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    "Get Different" Marketing Book - Mike Michaelowitz

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    $15.00
    $15.00 $33.00
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    "Get Different" Marketing Book - Mike Michaelowitz

    "Get Different" Marketing Book - Mike Michaelowitz

    Show Me
    $15.00
    $15.00 $33.00
    Sale Sold out

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    Mike Michaelowitz's newest book, Get Different, really helps summarize what I have learned about marketing in a very crowded market... people assume you have to build a better product, but there are too many people trying to build a better product.

    This book clearly lays out a plan on how to differentiate your marketing strategy and business.

    From the publisher:

    From Mike Michalowicz, bestselling author of Profit First, Clockwork, and Fix This Next, a practical and proven guide to standing out in a crowded market.

    Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win.

    In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
    1. Does it differentiate?
    2. Does it attract?
    3. Does it direct?

    Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers--the long-anticipated answer to the defining business challenge of our time.

    What does this kind of outlaw smell like?

    + -

    A wild adventure, and we are all eager for you to EMBARK!

    How to use

    + -

    Trust your instincts. You're wiser than you've been led to believe.

    Ingredients

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    A mix of natural and artificial ingredients.

    Shipping & Returns

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    Most orders ship within a few business days and arrive within 5 business days. Situations outside of our control sometimes interfere, but we do our absolute best.

    If you don't love what you ordered, please reach out to us and we'll either replace your product for free, or we'll give you a refund. If your items cost more than $100, we will issue a return label.

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    Who are the Outlaws?

    We're Danielle & Russ Vincent, and we started Outlaw because we wanted to make a different kind of company.

    We believe that good value doesn't mean cheaper, it means better quality, longer lasting, and more enjoyable to use.

    We believe that good business practices don't have to be at odds with good social practices.

    We believe that people do better when they feel better, and that good scents make people feel better.

    We believe that a rising tide lifts all boats. We lift up other businesses every opportunity we get.

    We believe that kindness costs nothing, but is worth more than gold.

    We believe in the goodness of dogs.

    not sure what to get?

    Wipe that sweat from your brow, my friend, because this is a NO SWEAT zone!

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    Do you love the smokey smell of campfire? How about the pungent scent of an aged whiskey? How about the peppery musk of gunpowder? Well, if you said hell yes to any of these three scents, then you need to look into the men’s care products made by Outlaw.

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